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How Tibo Louis-Lucas Bootstrapped To A $10 Million Exit

And how he's building five products to $100k MRR

Could you bounce back and bootstrap your next one to a $10M exit?

That’s what Tibo Louis-Lucas did.

But, first, he changed his approach and focused on shipping speed. He built and launched a product every month… until one took off.

If you use X or LinkedIn, you’ve probably heard of (or use) his products Tweet Hunter and Taplio.

We sat down to chat about what changed between his failures and exit, how he leveraged creator partnerships to grow, and how he’s now bootstrapping five new products to $100K MRR each, simultaneously.

Listen now on Spotify, Apple, YouTube or your podcast platform of choice.

In our chat we discuss:

Founder Mode

  • (00:00), Intro

  • (01:24), Being a venture-backed founder

  • (02:41), Learnings from early business failures

  • (24:00), Identifying scalable business opportunities

  • (33:20), Goal of getting 5 companies to $100k MRR in 3 years

  • (41:35), How to unlock different versions of yourself

  • (43:02), Identifying opportunities while building multiple companies


Growth & Scaling

  • (05:14), The advantage of quickly shipping

  • (08:36), Pros and cons of building in public

  • (10:28), Alternatives to building in public

  • (11:24), The moats that exist today

  • (15:31), Utilizing micro-influencers for growth

  • (37:56), Keeping 2-person companies at scale

  • (39:18), Working alongside a complementary co-founder


Product & Acquisition Strategy

  • (12:55), Platform risk

  • (18:32), How founders can learn to kill products

  • (20:35), Outsourcing to external developers

  • (21:57), Buying small products

  • (25:26), Deciding how much to invest into micro-acquisitions

  • (27:47), Buying & selling assets rather than companies

  • (30:42), Buying a tool to compete with the newsletter giants

  • (36:46), AI’s unique software enablement

  • (44:08), Deciding when and how to sell your company

  • (48:10), How to decide how and whom to sell your company to


Advice & Insights

  • (49:04), Founder Tips for Negotiating Deals

  • (49:57), Bootstrapping vs. raising VC

  • (52:08), The future of SaaS

  • (55:58), Taking a job after being a founder

  • (58:21), Founders don’t know when they need to quit


Rapid Fire

  • (59:18), Who is one investor you’d recommend?

  • (59:46), One thing you'd change about startups?

  • (1:00:20), Advice for first-time founders?

  • (1:00:51), Something you believe that most disagree with?

Listen now on Spotify, Apple, YouTube or your podcast platform of choice.

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